Social Media – Big Is The New Small http://www.bigisthenewsmall.com dream BIG. think BIGGER. Fri, 06 Jan 2017 15:01:38 +0000 en-US hourly 1 https://wordpress.org/?v=4.6.7 4 Easy Ways To ROCK Periscope http://www.bigisthenewsmall.com/2015/06/29/4-ways-to-rock-periscope/ http://www.bigisthenewsmall.com/2015/06/29/4-ways-to-rock-periscope/#comments Mon, 29 Jun 2015 14:37:29 +0000 http://www.bigisthenewsmall.com/?p=12084 periscope

Periscope is new, Periscope is fresh and Periscope is the next big thing when it comes to social media, connectivity and making the world just a little bit smaller. I’m a daily broadcaster on Periscope and you can find me @ScottWilliams or search “Scott Williams” and I’ll be the 1st one to show up. I have broadcasted over 400 times and received nearly 4,000, 000 hearts and have been using Periscope since a couple days after it launched.

During my time on Periscope I’ve concluded that there are 4 Easy Ways To ROCK Periscope:

  1. Be Real – Be yourself, don’t try to copy anyone else, mimic other broadcasters or broadcast some fake version of the real you. People can see right through bogus broadcasters in the Periscope world and they prefer connecting to real, authentic, what you see is what you get type of people.
  2. Be Often – You should broadcast consistently. I would recommend at-least once daily as the broadcasts remain available for replay for only 24 hours. Additionally, as people search your profile and find that you have not broadcasted in the last 24 hours it will show “no recent broadcasts.” “No recent broadcasts” may limit viewers desire to come back to view your future broadcasts. If you can’t do daily broadcasts, find some regular rhythm.
  3. Be Calculated – There should be some thought into the what, why, when and where of your broadcasts. I’m not recommending that you have notes and a robust plan, I’m simply saying there should be a method to your Periscope Madness.
  4. Be Kind – This is similar to the Golden Rule, “One should treat others as one would like others to treat oneself.” It’s simple don’t troll, don’t post rude comments, don’t be disrespectful, don’t ask female broadcasters to show you their boobs, don’t be argumentative… simply be kind. If you don’t like what’s going on in a broadcast leave the broadcast, on the other hand if you are a broadcaster be kind to your viewers.
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4 Ways To Get Your Ideas To Spread by Seth Godin http://www.bigisthenewsmall.com/2014/11/03/4-ways-to-get-your-ideas-to-spread-by-seth-godin/ http://www.bigisthenewsmall.com/2014/11/03/4-ways-to-get-your-ideas-to-spread-by-seth-godin/#comments Mon, 03 Nov 2014 13:07:28 +0000 http://www.bigisthenewsmall.com/?p=11933

Great thoughts on getting your ideas to spread.

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You Can Quit Your Job Sooner Than You Think! http://www.bigisthenewsmall.com/2014/09/25/you-can-quit-your-job-sooner-than-you-think/ http://www.bigisthenewsmall.com/2014/09/25/you-can-quit-your-job-sooner-than-you-think/#comments Thu, 25 Sep 2014 11:33:59 +0000 http://www.bigisthenewsmall.com/?p=11897 EntrepreneurToEmployeeYou Can Quit Your Job Sooner Than You Think!

As my good friend Scott recently posted, You should be doing the work you love. I agree with him so much I recently wrote a book on how to do just that. I don’t believe God puts passions in our gut and dreams in our heart just to frustrate us! However leaving your job for your dream is no picnic. One of the biggest hurdles to jump over, probably the scariest, is the BIG I – Income. Today I want to offer you some insight on how to go for your dreams faster by simply tweaking what “Full-Time {Insert Your Dream}” means to you. 

I’m going to explain what I mean with a story starring James. James is stuck in a cushy job but longs to become a full-time carpenter. It will take quite a few pieces of furniture a year to make up for his oil & gas salary, so James may need to change his perception of what it means to be a full-time carpenter in today’s marketplace. Thanks to advances in e-commerce, he can now easily create and sell carpentry-related content as an added revenue stream. He could sell an e-book of how-to tips. He could host a monthly paid webinar that shows other would-be carpenters the dos and don’ts of custom carpentry. He could have a monthly subscription service that provides a newsletter to subscribers with how-tos, before and afters, and interviews with other master carpenters. Even though his target furniture client is not the group of carpenters, having a large following establishes credibility in his field.

I know what you’re thinking — “But if I teach others my craft, then won’t I lose customers?” You may lose a few, but most intend to learn a craft and never do, and those will end up buying from a seasoned veteran instead. You will have earned their trust by showing them exactly how you do what you do. This technique could work in so many applications; an illustrator who offers online illustration classes, a former teacher or daycare worker who sells monthly curriculum via a subscription fee, a designer or photographer who sells tutorials or templates. The list goes on!

Study successful people in all industries and see if there are any strategies you could apply in your industry. Think through what knowledge or services you could offer as online products. How much better to add revenue in ways that are at least related to your dream, rather than just earning funds through a part-time gig you hate?!

Have you found interesting passion-filled ways to supplement your income?


Kelsey Humphreys is an emerging authority on the subjects of branding, marketing, entrepreneurship and personal development. After starting her career as a graphic designer, her passion for those subjects led her to become an Associate Creative Director and eventually land an international client of her own. She was then able to quit her dream job for her dream; starting her own business. She now speaks, coaches, consults, and writes to empower solopreneurs. Her first book, Go Solo, How to Quit the Job You Hate and Start a Small Business You Love! is available on Amazon. Follow her on twitter @kelseyhumphreys

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Mark Cuban On How Athletes And Others Should Manage Their Brands On Social Media http://www.bigisthenewsmall.com/2014/03/27/mark-cuban-on-how-athletes-and-others-should-manage-their-brands-on-social-media/ Thu, 27 Mar 2014 13:26:30 +0000 http://www.bigisthenewsmall.com/?p=11687

Good insight and perspective in less than 2 minutes.

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Twitter CEO Biz Stone The Future Of Marketing Is Philanthropy and Altruism http://www.bigisthenewsmall.com/2014/02/24/twitter-ceo-biz-stone-talks-the-future-of-marketing-is-philanthropy-and-altruism/ Mon, 24 Feb 2014 13:07:20 +0000 http://www.bigisthenewsmall.com/?p=11624

Brilliant video and insights from Twitter CEO Biz Stone. Fresh insights on marketing, how twitter started, the how and the why of reaching people. Shares inspiration of starting Twitter.

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25 Awesome Content Marketing Tools http://www.bigisthenewsmall.com/2014/01/13/25-awesome-content-marketing-tools/ Mon, 13 Jan 2014 12:16:07 +0000 http://www.bigisthenewsmall.com/?p=11529 Print

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15 Simple Ways Twitter Can Make You A Better Leader http://www.bigisthenewsmall.com/2013/07/28/15-simple-ways-twitter-can-make-you-a-better-leader/ http://www.bigisthenewsmall.com/2013/07/28/15-simple-ways-twitter-can-make-you-a-better-leader/#comments Mon, 29 Jul 2013 04:53:05 +0000 http://www.bigisthenewsmall.com/?p=11121 twitter leader

Here are 15 Simple Ways That Twitter Can Make You A Better Leader, all in 140 or less.

  • 1. I Want Access– You have access to the thoughts, lives, principles & activities of some of the best leaders and leadership authors in the world.
  • 2. Let’s Be Open- Allowing those that U work for, w/ or may potentially work with in the future to take a more open look at your life. The Other Side Of You!
  • 3. Think Before You Act– Forces U 2 think before U tweet realizing that everything U tweet is permanent; all leadership decision R permanent at least 4 that moment.
  • 4. Keep It Pithy- U have 2 get straight 2 the point, 140 or less. Streamline ur thoughts, say what’s necessary, make it meaningful & Realize ur words matter!
  • 5. What’s The 411- There is an abundance of relevant information at your fingertips, current events, tech., trends, culture, scripture, product, research…
  • 6. You’re Not My Boss– You have to learn how to lead and connect in an environment where people are not forced to follow or connect… Why should I listen to you?
  • 7. Don’t Be A Phony- Authenticity is critical for a leader! People smell a phony a mile away. Be Real, Be yourself. “Do You, It’s a Statement… Not a Question!”
  • 8. Development is about others- You have the ability to encourage, inspire, help, shape, lead & develop others. Make your leadership matter.
  • 9. Influence is Earned- You must earn your influence on Twitter & leadership is the same way. It’s about what you get, it’s about what you give.
  • 10. Two Way Street- Open comm. & feedback between leaders & followers is must for gr8 leaders. Be open to feedback, comm. & criticism frm Twitter followers.
  • 11. Style Matters- Watching, listening & learning from individual’s communication style & tone is key. Do u come off as a jerk, cool, nice, respectable…
  • 12. Understanding Influence- You quickly understand that influence isn’t simply about a position or role but rather what you offer your tribe.
  • 13. Change Is Important- You are able to see how things are changing daily, twitter went from being a “fad” to everyone using a twitter handle.
  • 14. Information Is King- You see the importance of information, twitter is so popular because it’s an information source. Do you have info?
  • 15. Relationship Matter- Relationships Mater, Connections Matter, Leadership is All About Relationships…

Share your thoughts on this list of 15 or add additional to the list… in 140 or less!

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A Day In The Life Of The Internet http://www.bigisthenewsmall.com/2013/05/13/a-day-in-the-life-of-the-internet/ http://www.bigisthenewsmall.com/2013/05/13/a-day-in-the-life-of-the-internet/#comments Mon, 13 May 2013 15:11:22 +0000 http://www.bigisthenewsmall.com/?p=10933 internet-day

 

Do any of these stats stand out to you?

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Video Report :: Instagram Changes Their Mind http://www.bigisthenewsmall.com/2012/12/21/video-report-instagram-changes-their-mind/ http://www.bigisthenewsmall.com/2012/12/21/video-report-instagram-changes-their-mind/#comments Fri, 21 Dec 2012 06:07:13 +0000 http://www.bigisthenewsmall.com/?p=10469

There was lots of discussion, heated debate and people jumping off the Instagram bandwagon with their new change to their terms of service… Basically they would own Instagram user photos. This video provides an update to the story.

Share your thoughts!

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10 Ways You Can Use Twitter To Make A Positive Impact http://www.bigisthenewsmall.com/2012/10/30/10-ways-you-can-use-twitter-to-make-a-positive-impact/ http://www.bigisthenewsmall.com/2012/10/30/10-ways-you-can-use-twitter-to-make-a-positive-impact/#comments Tue, 30 Oct 2012 13:38:00 +0000 http://www.bigisthenewsmall.com/?p=10300 Twitter continues to grow and be a major source of news and connection for millions of people. I remember in they early days when everyone thought it was no more than a fad. Twitter has definitely moved past the fad stage and you can’t turn on your radio or television without someone sharing their twitter handle. The same is true for all print materials and other forms of advertisements.

Twitter has many great uses and one of them is the fact that it can be used to make a difference. The great thing about Twitter making a difference is that fact that it’s not Twitter at all, it’s the people. That’s right you and I along with everyone else that has a Twitter account are the ones that have the ability to make a difference.

10 Ways You Can Use Twitter To Make A Positive Impact

  • 1.  Share A Quote:  There is something about quotes that seem to have a profound impact on people and the way they think. Take a quote that’s somewhere in the 120 character range and the impact is elevated to an even higher level, and it’s definitely more memorable. The great thing about quotes is the fact that people love to retweet them and share them. Quotes have multiplication power, due to the fact that every quote speaks to each individual differently. Here is a recent leadership quote that I shared that will speak differently to everyone who reads it: “Leadership is based on a spiritual quality; the power to inspire, the power to inspire others to follow.” – Vince Lombardi
  • 2. Share Scripture: It’s always great to get nuggets of the living, breathing word of God in the world of Twitter. It’s also nice to learn and connect with what other individuals, leaders, pastors and organizations are reading. Not only can I share Bible verses that I’m reading, I can read countless other Bible verses in my timeline throughout the day. In case you didn’t know, Twitter Is In The Bible.
  • 3. Share The Good Stuff: By the good stuff, I’m referring to deals, favorites, coupons, promotions, groupons, retweet-this-win-this, things that can benefit others…  You know what I’m talking about, The Good Stuff.
  • 4. Share Pictures: We’ve all heard the modern use of the old phrase “A Picture Is Worth 1,000 Words.” That phrase stems from an article by Fred R. Barnard in Printers’ Ink, promoting the use of images that appeared on the sides of streetcars. The December 1921 issue had an ad entitled, “One Look Is Worth A Thousand Words.” When it comes to sharing pics on twitter there are many photo sharing services popping up and twitter’s version of this old phrase is more like: “A picture is worth 1,000 thoughts, 1,000 views, 1,000 retweets…” The bottom line is all of the family pics., random moments, food pics, life moments, children pics., timeless moments etc. all can impact our day in a positive way. A picture is worth more than 140 characters.
  • 5. Share Your Thoughts: This really gets back to the Twitter basics. The original Twitter question that twitter asked for your status update was, What are you doing?  It has now evolved to a more appropriate question, What’s happening? Somewhere in between those two questions is the question of, What are you thinking? Humans have thousands of thoughts per day and those thoughts can have and impact on our friends in the Twittersphere. Those thoughts can make you laugh, cry, shout, scream and even make you think. For instance, comedian Michael Jr. @MichaelJrComedy tweeted this over the weekend: It’s cold at this soccer game! I know a grown man shouldn’t say this n public, but… I wish I had a snuggie. That made me laugh and smile.  Yesterday, my family and I were in the car listening to an old gospel song “I’m Just A Nobody” by the Williams brothers.  The entire family was singing the lyrics, laughing, worshiping, ad-libbing and having a good ol’ time. The chorus got stuck in my head, so I shared it on Twitter. Here is the chorus,  “I’m just a nobody trying to tell everybody about Somebody who can save anybody!” That thought was retweeted over 100 times and counting.  It’s guaranteed that the truth of those lyrics made a difference in someone’s life.
  • 6. Share Words Of Encouragement: Public words of encouragement and/or retweets with a nice message at the end can go a long way. I say encourage and encourage often. Encourage others and challenge those that follow you to encourage others. Encouragement is the fuel that propels you down the road of success.
  • 7. Share Great Information: Whether it’s the latest trend, newest technology release, a great book, an inspiring Seth Godin article, a Mashable find, the latest fashion trends, questions about a product, a great place to dine in a particular city or the recent release of the College Football BCS results, Twitter is definitely one of the best places to gather and share information.
  • 8. Share A Cause: On a daily basis I’m either reading or sharing information about a great cause or charity. Twitter makes it simple for us to be helpful to those who are trying to reach a fundraising goal, get information out about a great cause or share information about a movement. The students at Penn State used Twitter as a tool to promote their “Blue Out” event at this weekends football game against Nebraska. The stadium was filled with blue in honor of and in order to bring awareness to the epidemic that is the abuse of children.
  • 9. Share Breaking News: Twitter is a great source to share breaking news…  You can almost guarantee that Twitter will be the 1st or at the latest 2nd place for breaking news. The death of Michael Jackson was trending on Twitter before the major news outlets could even catch up. The ultimate breaking news from twitter was from the Abbottabad man who unknowingly tweeted the raid and killing of Osama Bin Laden. His initial tweet was this: “Helicopter hovering above Abbottabad at 1AM (is a rare event).” 
  • 10. Share Your Lives: I am a huge believer in genuine face to face relationships; however I have embraced the tremendous value of Twitter and Social Media relationships. Social Media relationships are making the world smaller and smaller. This Big ol’ World is getting Smaller and Smaller, One Tweet, Comment and One Post at a time.  It’s always important to remember the Social Part of the word Social Media. Social is defined as — The inclination to seek out or enjoy the company of others; sociable.  Twitter is a great place to share your life and connect with the lives of others.
Is Twitter Making A Positive Impact?  Share your thoughts and experiences with How Twitter Can Make A Positive Impact.
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